I have decided to write a new business book and to blog about the process. Feedback and encouragement would be welcomed! I was, quite frankly, lucky with regards to my…
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Your enterprise should ‘think brand’ and you should have a brand strategy. Here is a Mind Map (click to expand) which shows the key elements of branding. Scroll down to…
Here is a Mind Map which shows the key elements of internet marketing strategy (click to expand). Scroll down to discover what the map means and to read a checklist……
When I am asked ‘how to get the writing done’, I ask a question: “What is the first thing you do when you start working, each morning?” Most people tell…
I am often asked how to get more website visitors or “how to get a website on Google”. There are two answers to this question: 1. Work within your website…
Do you need more customers? If that’s a “Yes”, then you need to learn how to get more sales leads. Here is a quick checklist: STRATEGY * Begin by working…
Do you have a Customer Attraction System (CAS) as part of your business model? Does it generate a steady stream of conversations, sales enquiries and sales? Is it predictable? During…
I’m often asked how to get more followers on Twitter. Here’s a quick checklist: * Fill in / update your Twitter profile. Make it interesting! * Include a photograph of…
Creative thinking skills give you an unfair advantage in business. If you can create new ideas on demand, you’ll be better equipped to overcome challenges, create new product ideas and…
Here are some blogging tips for you: Q. Is it a good idea to have a blog? A. Yes, it is, as it can help your search engine rankings, feed…
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