Are you a creative person? Do you think that creativity is important, within a business context? Do new ideas come to you all the time? Do you trap these ideas…
Me too marketing = having an undifferentiated product or service which is the same as the competition. It is all too easy to become just another “me-too” business, with the…
Nigel Temple offers Creative thinking for marketers training I have found that business and marketing are creative thinking exercises. As a marketer, you must be able to come up with…
Seth Godin wrote ‘Permission Marketing’ in 1999 (I have a copy on my bookshelf). This phrase is now part of everyday marketing terminology. On the front cover of the book…
To a large extent, human beings are creatures of habit. Think about your routine first thing in the morning. You probably do everything in the same order, don’t you? Without…
I have used Mind Maps for many years.
If you are interested in this visual thought
organisation technique, I can recommend
iMindMap – which has Tony Buzan’s blessing
(Tony invented Mind Maps).
Find out more here: www.thinkbuzan.com
I use M…