Here are seven reasons why your marketing is failing (or not working like a well oiled machine): STRATEGY In the midst of confusion, do you have a clear strategy? Does…
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Are you reluctant to spend money on your marketing? Are you are running a small business or a startup – or has your budget run out? If that is a…
What is branding? Your brand = your business, seen from the customer’s perspective. Successful brands are based on strong values. Branding includes your visual identity, i.e. your logo, company colours and…