* Are you using a push or pull marketing strategy?
* Here is 17 point marketing strategy checklist
* Do you stand out from the crowd? Read this article about differentiation
* Begin with a concise marketing plan which should focus on customers and how you serve them
* Build a brand not just a business and have a clear brand strategy
* What is the difference between positioning, differentiation and brand?
* Set sales and marketing targets
* Decide whether you are going for a digital marketing first strategy
* Your website is your marketing hub and your website homepage first impressions matter
* Reduce your website bounce rate | Use website caching | Check your website speed
* WordPress benefits | Quick Draft | How many plugins?
* SEO strategy is important as it brings customers to you who are interested in your products / services.
* Title Tags | Description Tags | Anchor text links | Robots.txt file
* 2021 SEO Guide | SEO keywords | SEO tips | Link building
* Here are some copywriting tips
* Use the word ‘you’ more frequently within your copy
* Use the AIDCA copywriting model | Here is a what to write about checklist
* Continually strive to simplify your message
Need some help?
* Would you like to talk to me about your marketing strategy? You are welcome to get in touch…