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Do you and your colleagues love to write? The ability to write clearly and quickly has never been more important for you and your enterprise. When it comes to writing for business, marketing or sales purposes, there are two levels of competency:
1. The ability to write clearly and correctly.
2. The ability to write in a compelling way – which generates a direct response.
I have shown thousands of directors, senior executives, business owners, marketers and staff at all levels how to enjoy writing.
Once you connect with your ‘inner writer’, the words start to flow, both for traditional forms of communication and for digital marketing. My approach makes it easy to improve your writing skills and results.
In the 21st century, copywriting skills are required within:
* Website pages and digital content
* Blogs, newsletters and e-shots
* Emails (i.e. for brand awareness, arranging sales meetings, selling products / services). See: www.mailchimptraining.co.uk
* Social media platforms (I also provide Twitter training and LinkedIn training)
* Advertising and promotional copy
Someone’s got to get the writing done, haven’t they? Have you ever tried hiring someone else to do the writing for you? You may have discovered that they couldn’t get it quite right, could they? It would be better if you / a colleague who knows what they’re talking about did the writing.
I show directors, management teams, marketing teams and executives how to:
* Remove mental blocks and get the writing done
* Write interesting, benefit loaded text which gets attention
* Improve response rates
The emphasis is on practical skills that you can put to use immediately.
Are you / your colleagues asking these questions?
* How do I connect with new customers and get their attention?
* How do I get the writing done within the limited time I have available?
* How do I structure the content, in order to get better results?
* How can I write effective headlines and email subject lines?
* How do I write Google friendly copy for our website?
* How can I continuously improve results?
I originally trained as a professional copywriter and I have been writing ever since. I have written over a million words of promotional copy for thousands of different manufacturing, professional services, B2C and B2B enterprises. My first book was entitled Writing Copy for the Web. I love to write and I enjoy teaching business people how to improve their writing skills.
Flexibility – to suit your needs
I offer 1-2-1 coaching, in house training and talks to groups of any size. You can choose between two day, one day, half a day and ‘lunchtime learning’ time frames.
The training, coaching or talk can be delivered anywhere in the UK or worldwide, to suit your requirements.
Contact us for a no obligation discussion / quotation. In the first instance, please either fill in the form below, or mail firstname.lastname@example.org or call Joanna on +44 (0)1628 773128.
If you wish to learn more about marketing, you are welcome to join The Marketing Compass.
The training can be delivered in Bedfordshire, Berkshire, Buckinghamshire, Essex, Hampshire, Hertfordshire, Kent, London, Oxfordshire, Surrey, Sussex, Wiltshire, or anywhere in the UK or internationally.
Copywriting training in Basingstoke, Birmingham, Bracknell, Bristol, Guildford, Hemel Hempstead, Henley-on-Thames, High Wycombe, London, Maidenhead, Marlow, Newbury, Oxford, Reading, Salisbury, Slough, Southampton, Swindon, Uxbridge, Watford, Windsor, Woking.