Module 1 Preparation
Unit 1 Introduction
Unit 2 Setting up checklist
Module 2 Marketing strategy
Unit 1 Marketing plan template
Unit 2 Your marketing plan - some guidance
Unit 3 Customer Relationship Management systems
Unit 4 Your services
Unit 5 Productise your services
Unit 6 Pricing
Module 3 Finding clients
Unit 1 The DELTA System
Unit 2 Getting clients to come to you
Unit 3 5 a day
Module 4 Digital marketing
Unit 1 Digital marketing strategy
Unit 2 Your website
Unit 3 Reviewing a website
Unit 4 Improving search engine rankings
Module 5 Promotional techniques
Unit 1 300 techniques
Module 6 Professional selling
Unit 1 Stress free selling
Unit 2 How to get referrals
Unit 3 Conclusion