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Plugins are ready-made toolkits that you can add to Claude. They bring together the instructions, commands, specialist sub-agents and connections to other tools that Claude needs for a particular job.

Examples of pre-installed plugins include customer support, data, human resources, marketing, productivity and product management.

Once you have installed a plugin, Claude can use the capabilities it provides without you having to set everything up again.

This can be useful when a team has developed a particular way of working with Claude. Rather than asking every colleague to recreate the same setup, a developer can package the workflow as a plugin and share it with the rest of the team. The plugin contains the relevant instructions and tools, so that the team does not have to configure them individually.

Plugins can also connect Claude with systems outside the AI itself. These might include a CRM, database, API or project management system. This allows Claude to work with information held in those systems rather than relying on data that someone has copied into a chat.

The different parts of a plugin have different roles. Skills give Claude knowledge or expertise for particular tasks. Connectors provide access to external services. Custom commands can make frequently used actions easier to run. Sub-agents can take on parts of a more complex task and return their results to Claude.

There is also a practical benefit for larger teams. If everyone is using the same plugin, they can work from the same commands, integrations and instructions. This makes it easier to establish a consistent approach to using Claude.

For developers, plugins provide a way to package and distribute a workflow. A useful process can be turned into a plugin and shared with colleagues inside an organisation or, where appropriate, made available more widely through a plugin marketplace.

Here is a list of some of them:

ActiveCampaign: marketing automation, CRM and email

Airtable: database and operations layer for structured data

B12: website generator and editor

Bigdata.com: financial research and analytics

Bright Data: web scraping, search and data extraction

ClickHouse: database best practices and MCP server

cowork-plugin-management: create and manage plugins

Datadog: logs, metrics, traces and dashboards

DataRobot Agent Skills: AI/ML workflows and model management

Figma: design platform integration

Hubspot Sales: run your HubSpot sales workflow directly from Claude

Marketing: content, campaigns, brand and SEO

Miro: boards, diagrams and code specs

Noibu: ecommerce session, error and conversion data

PlanetScale: database queries, schema and insights

Postiz: social media scheduling across 28+ platforms

Product Tracking: SaaS product analytics instrumentation

Productivity: task management, calendar and email integration

Sales: Prospect, craft outreach, and build deal strategy faster.

Twilio Developer Kit: SMS, Voice, WhatsApp, Verify and SendGrid

Unity: game development, monetisation and performance

Wix: site and app development with MCP server

Zoom: meetings, recordings, transcripts and integrations

Nigel Temple

Author Nigel Temple

Nigel Temple is a marketing and AI trainer, speaker, consultant and writer. He is available for hire for a training workshop or speaking event. Email: nigel@nigeltemple.com

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