MailChimp has launched Customer Journeys – which is part of MailChimp Automation. It is now easier to visualise automated email sequences. Pre-built customisable templates include: welcome email; reach your tagged…
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Here are 31 website promotion ideas: Banner ads, reciprocalBlogging within your websiteChat i.e. website chate-books and guidesEmail newsletterEmail signaturesExplainer videosFacebook advertsFacebook for businessGoogle AdWords (pay per click)Google Display Network In-bound links…
People are better at remembering images (faces, logos etc) than words. This is why it can be difficult to put a name to a face. The text ads that appear…
Having in-bound links to your website is still a good thing. As long as they are from reputable websites. The challenge is managing them. I have found an answer via…
MozRank quantifies link popularity, based on a 0 to 10 scale. MozRank shows the importance of backlinks (i.e. inbound links). This is calculated by the number and quality of the…
Do you send out press releases? If you do, include your full website address (URL) within the press release text. Provide a reason why the URL should be included. Printed…
With the exception of the very young and perhaps the very old, everyone has a smartphone. We use them to answer questions, navigate, push back the tide of emails that…
Things are not the same as they used to be, are they? Change is in the air. Consumers have had their lives turned upside down. Many businesses will not survive….
During my marketing workshops, we often talk about word length within web pages and blog entries. “How many words should I write for a blog” someone asks. My response is…
There are many social media platforms out there. You are probably active on a few of them. I have found that the more social media channels you use, the better….