Google is promoting its Google Merchant Center service, which is free to use. This is a digital platform where online retailers (or service providers with productised services) upload product data…
Here are 10 top tips for increasing your email newsletter opening rates: Nigel Temple provides Mailchimp training.
Being found via online search requires a significant amount of writing. This can be referred to as SEO copywriting. Usually (but not always), the top SERPs (Search Engine Results Pages)…
“How’s business?” I said. “It could be better. Amongst other things, my website isn’t working,” replied the business owner. “What do you mean?” I asked. “Well, it hardly brings in…
![](https://www.nigeltemple.com/wp-content/uploads/2016/11/Better-headlines-more-business.png)
How many of these ideas are you using? Headlines are the gateway to your website, blogs, newsletters, e-shots, social media posts, advertisements or any other promotional piece. Ineffective headline? The…
![](https://www.nigeltemple.com/wp-content/uploads/2021/03/customers-1.png)
Are you happy with the photograph of yourself that you use within social media platforms? They are sometimes called profile pictures, avatar images or headshots. Here are some suggestions: *…
![what to write about](https://www.nigeltemple.com/wp-content/uploads/2021/04/computer-with-blank-screen.jpg)
I am often asked how to get more website visitors. There are two answers to this question: 1. Work within your website 2. Work outside of your website Working within…
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Here are some business blogging tips for you: Q. Is it a good idea to have a blog?A. Yes, it is, as it can help your search engine rankings, feed…
![](https://www.nigeltemple.com/wp-content/uploads/2021/03/customers-1.png)
Do you sell to everybody or to clearly defined customer segments? If you operate in a competitive marketplace, the second approach is better. Divide your customers into separate segments. Then…
![Long tail or short tail SEO?](https://www.nigeltemple.com/wp-content/uploads/2021/11/smartphone-being-held.jpg)
Long tail or short tail SEO? During my SEO consultancy work and training sessions, I am often asked about the differences between long tail and short tail keyword phrases. Short…