As a digital marketing consultant I am often asked which approach to take.For example:"Which activities should I focus on, with regards to digital marketing?""Should we have one website, or several…
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Some people seem to have all the luck, don't they? When it comes to marketing, all of their products and services do well. They launch them at just the right…
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Zoom is a videoconferencing service. Here is their website: www.zoom.us I have been using Zoom for a quite some time and I find it be stable and reliable.Within a free…
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I am writing a new book. This will be my third one. Hodder & Stoughton found me via this website and asked me to write my first book.The new book…
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You are drawn to things that you enjoy doing. You avoid activities that bring discomfort or pain.Success in marketing is based on habits, starting with strategic thinking. Taking time out…
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Are you good at making decisions? Do you tend to make the right decisions, in your personal and professional lives? Do you like making choices? We all have to make…
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As everything continues to become digital, think of your enterprise as a competing data processing system. This idea is contained within Yuval Noah Harari's book, Home Deus. As a marketer,…
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Do you find that that, as your working day progresses, you end up with dozens of browser windows? I used to have so many that I would have several different web…
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Are you comfortable around software? Do you find it easy to learn? Would your business attract more customers if you could master the art of using marketing software? Digital marketing…
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During 30 years as a marketing consultant, trainer and speaker I have found that much has changed. The world wide web, search technology, the ubiquitous smartphone, Apps, and software as…
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