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What to look for in a marketing trainer

Training can turbocharge your marketing results. Instead of stumbling around in the dark, you can see the light. Instead of spending days, weeks or months trying to figure it all out for yourself, a professional marketing trainer can show you how it all fits together.

If you are looking for a marketing trainer, here are 20 things to consider.

  1. Do they have the specific knowledge that you need to learn?
  2. Does their website look professional and it is well maintained?
  3. Can you see numerous testimonials from happy clients?
  4. Do they react quickly to your enquiry?
  5. Is their proposal clear and easy to understand?
  6. Will the training inspire you / your team?
  7. Do they offer tailoring to meet your learning requirements?
  8. Are they flexible with regards to training dates and timings?
  9. Do they offer virtual (i.e. Zoom) and in-person training?
  10. Does the trainer come across as friendly and engaging?
  11. Are the attendees provided with an agenda?
  12. Is a detailed training guide included?
  13. Can everyone ask questions, during the training?
  14. Does the trainer listen carefully to the attendees?
  15. Does the trainer answer questions properly?
  16. Are visual aids used, to help make the training easier to understand?
  17. Are techniques used to make the material memorable?
  18. Is the training interesting and engaging?
  19. Is post-course support offered?
  20. Are the attendees happy with the training?

Nigel Temple is a marketing trainer. He has 30 years experience of training startups, small businesses, charities, marketing agencies, brands, manufacturers, corporates and public sector organisations.

His training services include: Marketing strategy training | Marketing plan training | ChatGPT training | ChatGPT copywriting training | Copywriting training | Mailchimp training | SEO training as well as other marketing topics.

“Thank you for such an engaging presentation.” ~ James Forte MBE, Volunteer, EBEJC

“Your presentation was exceptional! I appreciate you researching our company and tailoring everything to our business. The way you delivered the presentation was informative, engaging and enjoyable. We feel genuinely inspired to incorporate your suggestions into our work. Once again, a huge thank you on behalf of the whole team!” ~ Monika Jankauskaite, Digital Marketing Manager, Future Care Group | “I entirely agree. You made quite an impact Nigel!” ~ Janice Hawkins, Group Head of Sales and Marketing, Future Care Group

“Our customers enjoyed the event and we had some really strong positive feedback.” Eve Small, Lloyds TSB Bank plc

“Thanks for a great seminar. I’ve got four pages of notes to write up – usually I reckon one idea from a seminar makes it worthwhile!” Malcolm Newdick, Riverbank IT Management

To find out more, email:

Nigel Temple

Author Nigel Temple

Nigel Temple is a marketing consultant, speaker, trainer and writer. Topics include: AI / ChatGPT, Marketing strategy, Digital marketing, SEO, Copywriting, Mailchimp. Nigel is available to hire for a consultancy meeting, training workshop, speaking event or marketing project. Email: Or call Nigel on: 01628 773128

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