Coming up with press release ideas on a regular basis can be a challenge. Here is a press release ideas checklist, based on nine year’s experience of running a PR…
Read More
Do you send out press releases? If you do, include your full website address (URL) within the press release text. Provide a reason why the URL should be included. Printed…
If media coverage is part of your promotional mix, add a Press Room web page to your website. This is a professional touch and will help journalists. Therefore, it will…
I was asked this question within The Marketing Compass website by Walter Blackburn, founder of Presenting Success, who is an experienced public speaking and presentations skills trainer. Here is my…
In the last century, I ran a PR agency for nine years. We made lots of companies and brands famous in their marketplaces, via media relations. I was often asked…