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How to generate new ideas for content marketing / blogs part 2

By October 27, 2014 No Comments

Following on from Part 1 of How to generate new ideas for content marketing / blogs

….here are  14 more ways to produce new ideas for content marketing / blogs:Content marketing - photograph copyright holder Nigel Temple

15.  Can you write about seasonal or cyclical issues?
16.  Ask your customers what they would like you to write about.
17.  Write about trends within your industry / sector / niche.
18.  Think about technology: there is probably a story there.
19.  Human interest always attracts readers.
20.  Study your blogs stats (i.e via Google Analytics). What are the popular topics?
21.  Run a survey and write about the results.
22. Scrutinise your blog categories – what could you add?
23. Read your blog tags out loud.
24. Could you combine two previous blog topics and create a new blog?
25. Analyse your website / blog search box (i.e. for interesting keywords / phrases).
26. Have a content marketing plan, stretching a whole year ahead.
27. Read a cross section of blogs from other industries and countries.
28. Use creative thinking techniques (would it help to hire a creative thinking trainer?)

The more frequently you blog, the easier it gets. One idea sparks other ideas. The hardest part is getting started.

Photograph © Nigel Temple

Nigel Temple

Nigel Temple

Nigel Temple BA (Hons) MCIM is a marketing consultant, speaker, author and thinker. He helps businesses to find more customers. Nigel is the Founder of The Marketing Compass, which provides marketing direction for small business owners. Contact me and ask me a marketing question.

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