twitter-analytics-ver1I am quite used to business people being cynical about Twitter. “That’s just for sharing cat pictures!” they shout at me, during my workshops and marketing talks.

Twitter currently has 317 million active users (including Donald Trump).

I have used Twitter for several years. Here’s why:
* Google indexes Tweets (so it’s helpful from an SEO perspective)
* It delivers website traffic
* It generates business

You can check out your Twitter stats here: https://analytics.twitter.com

The information includes a 28 day summary, impressions, profile visits, mentions and followers.

You can also see your top tweet and top mention. You can use this feedback to improve the way in which you use Twitter.

Click around the menu options to find more information, i.e. audience interests (are you communicating with the right people, i.e. members of your target markets?)

Here is my Twitter account: https://twitter.com/nigeltemple

Nigel Temple

Nigel Temple

Nigel Temple BA (Hons) MCIM is a marketing consultant, speaker and trainer. He helps enterprises to find more customers and to communicate with them more effectively. Email: nigel@nigeltemple.com | Call: +44 (0)1628 773128

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