How to get more followers on Twitter

Twitter logoI’m often asked how to get more followers on Twitter. Here’s a quick checklist:

*  Fill in / update your Twitter profile. Make it interesting!
*  Include a photograph of yourself looking at the camera and smiling (alternatively, for a business, use your logo).
*  Follow more people (quite a few will follow you back).
*  Ensure that Twitter opens up, first thing in the morning, within your internet browser
*  Tweet every day, at least six times *gasp*.
*  ReTweet interesting Tweets (this counts as a Tweet, in its own right).
*  A business should Tweet about its ‘professional knowledge’, i.e. your area of expertise.
*  Write a blog at least once a week within your website and share it, via Twitter. Here are some blogging tips.
*  Use a URL (web page address) shortening service such as http://bitly.com or http://goo.gl so that you can fit long URLs into your Tweets.  Insert the (shortened) link after about four or five words (as you will get more clicks).
*  URL shortening services also provide metrics – so that you can see how many people have clicked on your links.
*  Within Twitter,  click on @Connect in order to see who is mentioning you. Respond to these mentions.
*  Install the Twitter App within your smartphone and use this on a daily basis.
*  Check the profiles of new Followers and then thank them (via a public Tweet). Include a question, i.e. “What’s your top #coaching tip” (if they are a coach).
*  Use #hashtags. By putting the # symbol in front of  a word, it makes it clickable, within Twitter. People can click on hashtags to find things which interest them.
*  Share interesting items which you find on the internet (i.e. by using share buttons).
*  Read and then re-read each Tweet, before you press Send.
*  Don’t use automated systems to send Tweets. We’ll know that you are a machine.
*  Promote your Twitter account, i.e. within your email signature, website, business cards etc.
*  Join The Marketing Compass and ask social media questions.
*  Finally – you can’t bore people into following you. Be interesting and responsive.

Follow Nigel on Twitter: http://www.twitter.com/nigeltemple

Nigel Temple is a social media consultant, speaker and trainer. He shows business owners, professionals and teams how to get better results from social media – including brand awareness, website traffic and sales enquiries.  To find out more about Nigel’s services email joanna@nigeltemple.com or call Joanna on +44 (0)1628 773128.

He welcomes media enquiries about social media / digital marketing. He has appeared within the national press and broadcast media.

Nigel is the founder of The Marketing Compass – join thousands of business owners, tell us about your business and ask some marketing questions!