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I am continually asked how often should I do this or that in marketing?

“How often should I send out a newsletter?”

“Should I write a blog every week or twice a month?”

“How many press releases should I send out?”

Invariably, I respond by saying that the frequency should be increased.

“But they don’t want to be overwhelmed,” comes the response.

“They won’t notice,” I tell them.

I am not suggesting that you double or triple your promotional output.

I am suggesting that you test this approach and gradually increase the frequency.

Nigel Temple

Nigel Temple is a marketing consultant, speaker, trainer and writer. 3 million words of copy | 30 years experience | 3,000+ clients Topics include: Marketing plans, Digital marketing, SEO, Copywriting, LinkedIn, Mailchimp. Nigel is available to hire for a consultancy meeting, training workshop, speaking event or marketing project. Email: Or call Nigel on: 01628 773128