I have been working with Brian Murphy, a technician and architect by training, university lecturer, author and environmentalist. Brian is the founder and creator of Green Building Encyclopaedia, a growing…
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WordPress launched version 5.5 on August 11th 2020. If you have a WordPress website, when you login, click on ‘Dashboard’ at the top of the menu (left hand side of…
Here are 31 website promotion ideas: Banner ads, reciprocalBlogging within your websiteChat i.e. website chate-books and guidesEmail newsletterEmail signaturesExplainer videosFacebook advertsFacebook for businessGoogle AdWords (pay per click)Google Display Network In-bound links…
People are better at remembering images (faces, logos etc) than words. This is why it can be difficult to put a name to a face. The text ads that appear…
Having in-bound links to your website is still a good thing. As long as they are from reputable websites. The challenge is managing them. I have found an answer via…
MozRank quantifies link popularity, based on a 0 to 10 scale. MozRank shows the importance of backlinks (i.e. inbound links). This is calculated by the number and quality of the…
Do you send out press releases? If you do, include your full website address (URL) within the press release text. Provide a reason why the URL should be included. Printed…
With the exception of the very young and perhaps the very old, everyone has a smartphone. We use them to answer questions, navigate, push back the tide of emails that…
Site Kit by Google is a free WordPress plugin. The plugin enables you to setup and configure Google services so that you can see Google Analytics, Google Search Console, PageSpeed…
Do you ever look at a website, advertisement or marketing piece and wonder what it is all about? It takes time and effort to simplify marketing messages. This does not…