The Digital Marketing Circle is a way of looking at the customer journey, online. Profiling: Think about the type of people that you want to reach. (This information should be…
Read More
Do you sell to everybody or to clearly defined customer segments? If you operate in a competitive marketplace, the second approach is better. Divide your customers into separate segments. Then…
Founder of The Marketing Compass
Join thousands of marketers and business owners and receive impartial marketing advice and guidance. Discover effective marketing techniques and strategies. Tell our members about your products / services!
