During my marketing workshops, we often talk about word length within web pages and blog entries. “How many words should I write for a blog” someone asks. My response is…
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There are many social media platforms out there. You are probably active on a few of them. I have found that the more social media channels you use, the better….
Site Kit by Google is a free WordPress plugin. The plugin enables you to setup and configure Google services so that you can see Google Analytics, Google Search Console, PageSpeed…
What are the differences between Push and Pull marketing strategies? A Push strategy pushes the product or service at the customer. Therefore, it is product-focused. On the other hand, a…
Zoom is a videoconferencing service. Here is their website: www.zoom.us I have been using Zoom for a quite some time and I find it be stable and reliable. Within a…
During my copywriting training workshops, some of the attendees often say that they find it challenging to think of what to write about for their marketing campaigns. “What can I…
Do you ever look at a website, advertisement or marketing piece and wonder what it is all about? It takes time and effort to simplify marketing messages. This does not…
whatsmydns.net allows you to carry out a DNS lookup to check a domain name’s current IP address and DNS record information against multiple name servers located across the world. This means…
Are you happy with the photograph of yourself that you use within social media platforms? They are sometimes called profile pictures, avatar images or headshots. Here are some suggestions: *…
I was quite surprised (and very grateful) regarding the number of comments I received within LinkedIn when I posted this: I have noticed in my marketing workshops that some attendees…