Google Forms: collect more information Google Forms are free to use and they come loaded with features. If you are having challenges making your website form work, a Google Form…
In October 2020 Google announced Passages – which enables Google to rank a specific passage (section) of a web page. This is important because if a passage within one of…
You may have wondered: how often should I write a new blog entry? Whilst it is true that the world’s leading bloggers write frequently (often every day), this is probably…
SEO is a big subject, isn’t it? Over the coming weeks, I will be creating a comprehensive guide to this topic: Click here to see the SEO Guide You can…
As a digital marketing consultant I am often asked which approach to take. For example:“Which activities should I focus on, with regards to digital marketing?”“Should we have one website, or…
Website caching can make your website load faster. This will make your website visitors happier, as well as the search engines. The process of caching means storing copies of website…
Within a website, a robots.txt file tells search engines how to crawl pages within the site. This is part of the REP (Robots Exclusion Protocol) that comprise a series of…
I am often asked about free-to-use images. I can recommend Pexels which allows you to use images for free, even within a commercial website. The site offers you a series…
I have been working with Brian Murphy, a technician and architect by training, university lecturer, author and environmentalist. Brian is the founder and creator of Green Building Encyclopaedia, a growing…
Founder of The Marketing Compass
Join thousands of marketers and business owners and receive impartial marketing advice and guidance. Discover effective marketing techniques and strategies. Tell our members about your products / services!
