As a digital marketing consultant I am often asked which approach to take. For example:“Which activities should I focus on, with regards to digital marketing?”“Should we have one website, or…
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Website caching can make your website load faster. This will make your website visitors happier, as well as the search engines. The process of caching means storing copies of website…
Within a website, a robots.txt file tells search engines how to crawl pages within the site. This is part of the REP (Robots Exclusion Protocol) that comprise a series of…
I am often asked about free-to-use images. I can recommend Pexels which allows you to use images for free, even within a commercial website. The site offers you a series…
I have been working with Brian Murphy, a technician and architect by training, university lecturer, author and environmentalist. Brian is the founder and creator of Green Building Encyclopaedia, a growing…
Here are the steps for enabling dictation within the Capsule CRM app: Install the Capsule app on your iOS (Apple) or Android phone Open the app Go to a contact…
WordPress launched version 5.5 on August 11th 2020. If you have a WordPress website, when you login, click on ‘Dashboard’ at the top of the menu (left hand side of…
Everyone is away in August, aren’t they? In the UK we have had a heatwave, so who can be bothered to read marketing messages anyway? Oh yes and apparently in…
MailChimp has launched Customer Journeys – which is part of MailChimp Automation. It is now easier to visualise automated email sequences. Pre-built customisable templates include: welcome email; reach your tagged…
Here are 31 website promotion ideas: Banner ads, reciprocalBlogging within your websiteChat i.e. website chate-books and guidesEmail newsletterEmail signaturesExplainer videosFacebook advertsFacebook for businessGoogle AdWords (pay per click)Google Display Network In-bound links…
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