Here are 31 website promotion ideas: Banner ads, reciprocalBlogging within your websiteChat i.e. website chate-books and guidesEmail newsletterEmail signaturesExplainer videosFacebook advertsFacebook for businessGoogle AdWords (pay per click)Google Display Network In-bound links…
People are better at remembering images (faces, logos etc) than words. This is why it can be difficult to put a name to a face. The text ads that appear…
Should you use a push or pull marketing strategy? What is the differences between Push and Pull marketing? A Push strategy pushes the product or service at the customer. Therefore,…
You are drawn to things that you enjoy doing. You avoid activities that bring discomfort or pain. Success in marketing is based on habits, starting with strategic thinking. Taking time…
We use Capsule CRM to keep track of business relationships. Capsule is a straightforward CRM (Customer Relationship Management system), which is not overloaded with features. The company is based in…
If you are a startup or if you are thinking of launching a new business, here is a startup marketing checklist. If you have been trading for a long time…
37 Promotional categories There are 300 ways to promote your enterprise. They are divided into promotional mix categories. An example of a promotional category is Advertising which includes adverts in…
The vast majority of your market is not looking to buy your product or service today. Or tomorrow, for that matter. A small percentage is actively looking. Inbound marketing brings…
Imagine telephoning someone that you don’t know. “Hello,” you say to them, “I was wondering whether you would like any (insert your product / service here)?” What sort of reception…
Marketing is a journey, not a destination. You may have ticked many boxes, including segmenting your customers, positioning your brand, creating visual brand identity, implementing a CRM system, updating your…
